Tuesday, February 21, 2012

Business communication

Communication is a non-stop process and is a vital ingredient for success, both within and outside the workplace. It is a part of “soft skills”, as opposed to domain or technical knowledge, which is a part of “hard skills.” A formal study of business communication is important, since the average business executive today spends a good part of his time on the job communicating in some form or the other. In this unit, we will see how communication involves certain key elements, no matter in what context it takes place. We will also examine some of the general problems that come in the way of smooth communication and ways of overcoming these problems.

1 comment:

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